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Shopify SEO Audits That Deliver Real Results

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It's 2025...

Ad costs are skyrocketing, new competitors are coming to the market on a daily basis, oh, and let’s not forget Apple’s lovely surprise called the iOS 14 update…

And with that said, there are no signs of acquisition costs coming down anytime soon, in fact, they’ve been on the up and up ever since 2012.

While you can’t control new competition that comes to the market or the increases in ad costs – one thing that you can control is your store’s acquisition funnel…

More importantly, your focus should be on diversifying your acquisition funnel across numerous different traffic channels, which in return dramatically reduces your risk, and enables you to have more control.

And what better traffic channel to focus on, than good old organic traffic – especially if you’ve only been focused on paid traffic up until now!

What if I told you...

That there are at least 100 small tweaks that you can make to your store’s code, structure, design, and functionality that would result in a massive lift in your organic traffic?

Well, there are – we see it on a daily basis as we work with dozens of established Shopify brands, that are straight-up shocked after we deliver the full technical SEO audit report for their store.

Remaarket Full SEO Audit

GoldenWeb’s Full SEO Audit is a massive checklist of over 285 on-page, off-page, and technical SEO opportunities, that we go through when auditing your website.

These 285 quick-win opportunities have been complied after working with over a hundred Shopify brands, as well as auditing & fixing up over 2 million pages (and delivering some pretty epic results too).

It takes us about 10-12 days to audit your entire store and present you with the full report, and then another 12-16 days to implement all the quick-win opportunities for you.

What does our Shopify SEO Audit cover?

GoldenWeb’s Full Shopify SEO Audit covers over 285 on-page, off-page, and technical SEO opportunities, that we go through when auditing your website. Here’s a small part of the things we cover in the full Shopify SEO Audit…

Technical SEO Opportunities

  • PWA setup check
  • Unoptimized Google Index
  • Unoptimized page speed
  • HTML lang attribute errors
  • Bing webmaster tools setup check
  • Site crawlability check
  • Broken internal links
  • Broken external links
  • Broken redirects
  • No external links
  • Links to redirects
  • Redirect chains
  • Redirect loops
  • 302 redirects
  • HTTPS to HTTP redirects
  • 404 pages
  • 4xx errors
  • 500 pages
  • 5xx errors
  • Canonicals pointed to 4xx pages
  • Canonicals pointed to 5xx pages
  • External 3xx redirects
  • Mixed content issues
  • Broken images
  • Uncompressed media
  • Image redirects
  • Broken JavaScript
  • JavaScript redirectts
  • Broken CSS code
  • Unoptimized CSS file sizes

 

On-page SEO Opportunities

  • Duplicate content
  • Thin content pages
  • Irrelevant do-follow external links check
  • Multiple title tags
  • Missing title tags
  • Title tags too long
  • Title tags too short
  • Missing H1 heading tags
  • Multiple H1 heading tags
  • Missing meta descriptions
  • Orphaned pages
  • Missing alt tags
  • Site-wide keyword cannibalization check


Off-page SEO Opportunities


Keyword mapping of key money pages
Conversion rate optimization checklist with 65 points
 

What to expect?

Here’s are some of the results our clients have seen after implementing the suggestions from the full Shopify SEO Audit…

  • 250% increase in average session duration,
  • $1M in extra revenue from organic traffic,
  • 15% increase in average order values,
  • 65-times increase in organic traffic,
  • 54% increase in conversion rates,
  • 100,000 additional organic clicks.

But Benjamin...

But Benjamin, why don’t we start with blog posts and link building first?

We can always clean up all these issues later, no?

I smile every time I get that question, in fact, here’s my go-to reply that I’m incredibly proud of…

“If you were building a multi-million villa, but you knew that the foundation is old and weak, would you continue building the villa, or would you first fix up the foundation?”

The answer is obvious and is actually the same when it comes to Shopify SEO audits.

If you knew that fixing up all the issues, and implementing the quick-win opportunities would result in an instant boost in your current organic traffic, wouldn’t it make sense to prioritize that, over everything else?

Not to mention that all your future SEO efforts like new blog posts and link building would result in a higher ROI as well.

To me, it seems like a no-brainer – especially since we audit, and implement everything for you – without any input required from your end.

Click on the button below and see if you qualify for the full audit.

Get My Free Mini SEO Audit

HOW IT WORKS

SEO & CRO Audit

We audit your site for 285+ growth opportunities.

Keyword Research

We find keywords your competitors missed.

Site Structure

We optimize architecture for rankings.

Technical SEO

We fix errors that stop Google from indexing you.

Content Marketing

We create content that drives traffic & conversions.

Link Building

We build safe, white-hat backlinks that move the needle.

Let us scale your organic traffic and revenue, so you can focus on building the Secure business.

Get My Free Mini SEO Audit

Real results for real brand

$981,172.04 in Additional Organic Revenue in 6-months

The Challenge

We were approached by ShopSolarKits.com, a high-ticket Shopify store specialising in selling solar panels and equipment.

After running the initial mini audit, we found a few significant issues that were limiting the store’s SEO potential.

These issues included…

  • Poor technical & on-page SEO foundation,
  • Insufficient keyword research & keyword mapping,
  • Dozens of cases of keyword cannibalization,
  • Low domain authority and lack of quality links.

 

The Solution

The first step of getting the store back on track in terms of SEO was the full audit.

We ran PV Platforms through our full SEO audit, which includes over 285 factors and quick-win opportunities for both SEO and CRO.

This process took us about 9 days, followed by an additional 15 days to fix up all of the issues, and implement all of the suggestions from our side.

Since GoldenWeb is a done-for-you SEO service, we handled all of the tasks for the client, without any input required from their end.

After that, the client opted for one of our monthly SEO packages which include:

  • Keyword research,
  • Content planning,
  • Content writing, uploading, and publishing,
  • Innerlinking and on-page SEO,
  • Technical SEO,
  • Linkbuilding and PR.

 

The Results

After about 3 months, the results from the audit and implementations really started to kick in.

With all of the keyword-targeted content and niche-specific link building, we really started dominating more and more of our target keywords.

In fact, in the first 6-months of working with PV Platforms, we were able to generate $981,172.04 in additional organic revenue, all thanks to SEO.

$981,172.04 in Additional Organic Revenue in 6-months

The Challenge

We were approached by ShopSolarKits.com, a high-ticket Shopify store specialising in selling solar panels and equipment.

After running the initial mini audit, we found a few significant issues that were limiting the store’s SEO potential.

These issues included…

  • Poor technical & on-page SEO foundation,
  • Insufficient keyword research & keyword mapping,
  • Dozens of cases of keyword cannibalization,
  • Low domain authority and lack of quality links.

 

The Solution

The first step of getting the store back on track in terms of SEO was the full audit.

We ran PV Platforms through our full SEO audit, which includes over 285 factors and quick-win opportunities for both SEO and CRO.

This process took us about 9 days, followed by an additional 15 days to fix up all of the issues, and implement all of the suggestions from our side.

Since GoldenWeb is a done-for-you SEO service, we handled all of the tasks for the client, without any input required from their end.

After that, the client opted for one of our monthly SEO packages which include:

  • Keyword research,
  • Content planning,
  • Content writing, uploading, and publishing,
  • Innerlinking and on-page SEO,
  • Technical SEO,
  • Linkbuilding and PR.

 

The Results

After about 3 months, the results from the audit and implementations really started to kick in.

With all of the keyword-targeted content and niche-specific link building, we really started dominating more and more of our target keywords.

In fact, in the first 6-months of working with PV Platforms, we were able to generate $981,172.04 in additional organic revenue, all thanks to SEO.

$981,172.04 in Additional Organic Revenue in 6-months

The Challenge

We were approached by ShopSolarKits.com, a high-ticket Shopify store specialising in selling solar panels and equipment.

After running the initial mini audit, we found a few significant issues that were limiting the store’s SEO potential.

These issues included…

  • Poor technical & on-page SEO foundation,
  • Insufficient keyword research & keyword mapping,
  • Dozens of cases of keyword cannibalization,
  • Low domain authority and lack of quality links.

 

The Solution

The first step of getting the store back on track in terms of SEO was the full audit.

We ran PV Platforms through our full SEO audit, which includes over 285 factors and quick-win opportunities for both SEO and CRO.

This process took us about 9 days, followed by an additional 15 days to fix up all of the issues, and implement all of the suggestions from our side.

Since GoldenWeb is a done-for-you SEO service, we handled all of the tasks for the client, without any input required from their end.

After that, the client opted for one of our monthly SEO packages which include:

  • Keyword research,
  • Content planning,
  • Content writing, uploading, and publishing,
  • Innerlinking and on-page SEO,
  • Technical SEO,
  • Linkbuilding and PR.

 

The Results

After about 3 months, the results from the audit and implementations really started to kick in.

With all of the keyword-targeted content and niche-specific link building, we really started dominating more and more of our target keywords.

In fact, in the first 6-months of working with PV Platforms, we were able to generate $981,172.04 in additional organic revenue, all thanks to SEO.

$981,172.04 in Additional Organic Revenue in 6-months

The Challenge

We were approached by ShopSolarKits.com, a high-ticket Shopify store specialising in selling solar panels and equipment.

After running the initial mini audit, we found a few significant issues that were limiting the store’s SEO potential.

These issues included…

  • Poor technical & on-page SEO foundation,
  • Insufficient keyword research & keyword mapping,
  • Dozens of cases of keyword cannibalization,
  • Low domain authority and lack of quality links.

 

The Solution

The first step of getting the store back on track in terms of SEO was the full audit.

We ran PV Platforms through our full SEO audit, which includes over 285 factors and quick-win opportunities for both SEO and CRO.

This process took us about 9 days, followed by an additional 15 days to fix up all of the issues, and implement all of the suggestions from our side.

Since GoldenWeb is a done-for-you SEO service, we handled all of the tasks for the client, without any input required from their end.

After that, the client opted for one of our monthly SEO packages which include:

  • Keyword research,
  • Content planning,
  • Content writing, uploading, and publishing,
  • Innerlinking and on-page SEO,
  • Technical SEO,
  • Linkbuilding and PR.

 

The Results

After about 3 months, the results from the audit and implementations really started to kick in.

With all of the keyword-targeted content and niche-specific link building, we really started dominating more and more of our target keywords.

In fact, in the first 6-months of working with PV Platforms, we were able to generate $981,172.04 in additional organic revenue, all thanks to SEO.

Want to See results on your site?

Get My Free Mini SEO Audit

Still not convinced?

No problem…
Here are even more results…

 

➤ $1M in extra revenue from organic traffic

➤110,000 additional organic monthly clicks

➤ 6500% increase in daily organic visitors

Additional wins include…

➤ 250% increase in average session duration
➤ 15% increase in average order values
➤ 54% increase in conversion rates
Get My Free Mini SEO Audit

FAQ

What types of sites can you audit?

Even thought we specialize in Shopify and Shopify Plus, we can also audit other type of websites. We support most of the major CMS platforms like WordPress, Squarespace and Wix. 

We require read-only access to Google Analytics and Google Search Console.

Yes, if you properly setup your Shopify store, and optimize its on-page and technical SEO, Shopify can be very good for SEO.

No, you don’t need an SEO app for Shopify. This is a very common misconception. Unlike platforms like WordPress, where you need a third-party SEO plugin, Shopify has all the SEO functionality built in, including full meta title control, product schema, redirects, and everything else.

No, Shopify tags do not help SEO, in fact, Shopify tags often cause massive issues to the crawlability of the Shopify store as a whole – and often need to be set to no-index, so there aren’t hundreds of empty pages listed in Google under your domain.

Shopify SEO cost largely depends on your niche and competition. In some cases, investing just $10,000 will yield dramatic results, but in others, you’ll need to invest a lot more.

What types of sites can you audit?

Even thought we specialize in Shopify and Shopify Plus, we can also audit other type of websites. We support most of the major CMS platforms like WordPress, Squarespace and Wix. 

We require read-only access to Google Analytics and Google Search Console.

Yes, if you properly setup your Shopify store, and optimize its on-page and technical SEO, Shopify can be very good for SEO.

No, you don’t need an SEO app for Shopify. This is a very common misconception. Unlike platforms like WordPress, where you need a third-party SEO plugin, Shopify has all the SEO functionality built in, including full meta title control, product schema, redirects, and everything else.

No, Shopify tags do not help SEO, in fact, Shopify tags often cause massive issues to the crawlability of the Shopify store as a whole – and often need to be set to no-index, so there aren’t hundreds of empty pages listed in Google under your domain.

Shopify SEO cost largely depends on your niche and competition. In some cases, investing just $10,000 will yield dramatic results, but in others, you’ll need to invest a lot more.

About AB Media

AB Media is a performance-driven digital growth company specializing in SEO for e-commerce, FMCG, health, tech, and innovation-led brands. We focus on building strong organic foundations that drive consistent traffic, higher visibility, and measurable revenue growth.

Our approach is deeply technical and data-backed. Every SEO strategy we deliver is tested across real client campaigns in competitive industries like FMCG, healthcare, and technology — ensuring compliance, scalability, and long-term results rather than short-term spikes.

We don’t sell guesses. We execute proven systems.

Get My Free Mini SEO Audit

A team of SEOs and data scientists

We take a highly strategic/technical approach to SEO as it is the only way to get reliable and consistent results at scale.

All the strategies we use are trialed and proven on our portfolio of 6-7-figure online businesses, which rely on SEO as one of the main traffic sources.

Book A Free 30-Min Call

Ready to grow organic revenue?

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